Sports are not a priority they are a platform to SpeakLife.

Out of the 45 million kids playing organized sports, 80% quit by age 15. The biggest reason: “It’s not fun anymore.” It is no surprise we are losing our kids to video games, obesity, addiction, sexual promiscuity and worse. What used to be the charmed days of growing up has become something to overcome later in life. As adults, we are to blame. We’ve lost perspective and we train our kids that it’s all about WHAT they do, not WHO they are. And that’s a formula for failure in sports, and in life.

Coaches. Players. Parents. Media. Today’s sports culture has put a stranglehold on sportsmanship and a spotlight on self-importance. As the grown-ups in the room, we should demand higher standards of behavior from our sports heroes.

From coaches who lose their tempers, to parents who lose their minds - kids are forced to navigate a toxic environment in this damaging sports culture and often, again, when they get home. Winning has become EVERYTHING.

It’s ruining sports. It’s disrupting childhoods. And it’s damaging young athletes’ view of themselves, their relationships and their world.


WHAT IF?

What if….

sportsmanship replaced egos

What if….

athletes developed the ability to respond to adversity instead of reacting to it?

What if….

we cared about the process as much as the victories?

What if….

we demanded better role models as sports heroes?

What if….

all coaches understood their influence on players and resolved to speak life to them?